Small business SEO consultant. One senior person, not a package.

Small business SEO services from agencies run from about $1,000 to $5,000 a month, usually on a six to twelve month contract. The fixed prices here are a $99 audit, a $500 one-off fix of the key issues, and $100 for a 45-minute call when you need an answer. Monthly work is scoped after the audit, because a six-page practice site and a three-hundred-product store are not the same job. Book a call or email hello@sofyadurneva.com for a quote. Everything is month to month.

Yes, when it is aimed at searches a small business can win: the specific services, the specialties, the local terms. It does not work when a small site chases the head term its industry's directories own. A Brooklyn therapy practice on this site went from about one organic visit a month to 3.5× the inquiries in a year by owning the specific terms.

Because it is the only channel where the cost per customer falls over time. Ads stop the day the budget stops. A service page that ranks keeps bringing the same inquiries next month at no extra cost, and the map pack sends people who are ready to call. For most small businesses, search is also where referrals go to check you out before they book.

Profile and technical fixes can move things in two to six weeks. Service pages typically rank within two to four months for specific terms. Local and content work compounds over six to twelve months. I set a benchmark per engagement and review it monthly, with positions 1 to 20 only, so progress is never a guess.

An audit first, then whichever of these the audit says you need: Google Business Profile and local SEO, one page per service with the copy to match, technical fixes, a blog that leads to service pages, reviews and schema, AI search visibility and a monthly review. The menu on this page lists each one with whether it is one-off or monthly.

Local SEO puts your business in Google Maps and in results for searches with a place in them, and it runs on your profile, reviews and citations. SEO in general ranks your pages for what you do. A plumber needs mostly the first; an online store needs mostly the second; a practice or a studio usually needs both.

Usually not. Most small business sites are fine and badly set up. I work inside Squarespace, Wix, Shopify, WordPress, Webflow and Framer. If a rebuild is genuinely needed, I will say so and give you the list of what the new site must have for SEO before you brief a designer.

Some of it, yes, and the self-check on this page is where to start. Titles, your profile, reviews and image sizes are owner-sized tasks. Keyword strategy, page architecture and schema are where a consultant earns the fee, and the $100 call exists for owners who want to do the work with a second pair of eyes.

An agency gives you a team and a package, which suits multi-location businesses with budgets to match. A marketplace freelancer is cheap and anonymous. A consultant is one experienced person who reads your site, sets priorities and does the work, and whom you can always reach. For a single-location business, that usually gets more done per dollar.

I offer shapes rather than packages: fix key issues, done with you, done for you, and input on demand. The difference is that the work inside each is decided by your audit, not by a list that is the same for every client.

A monthly review with charted trends: keyword positions 1 to 20, impressions and clicks from Search Console, inquiries where we can attribute them, and AI citations where they exist. Six to ten bullet points and the charts, never a data dump.

Squarespace most often, then Wix, Shopify, WordPress, Webflow and Framer. The platform changes which settings I touch, not the strategy. Squarespace has its own page on this site because so many small businesses are on it.